Promote Chesterfield
How can you help promote Chesterfield?
What can you do to help promote Chesterfield and North Derbyshire as a wonderful place to invest, work, live and visit?
We would love our 230 Chesterfield Champions to help spread the word over the coming months by sharing one or more of Destination Chesterfield‘s marketing activities.
You could help promote the town through your business and personal social media accounts. You could include information about Chesterfield and North Derbyshire on your internal communications, linking to the Chesterfield website from your business website. And of course, we’d love you to share via word of mouth.
Current promotion
Our business spotlight currently shines on the Chesterfield Investment Summit and the business support available in the town.
Our visitor and resident activity focuses on Summer in Chesterfield.
Here are 5 ways you can support Destination Chesterfield to boost our town’s growing economy:
1. Encourage Investment in our town
We are heading towards the Chesterfield Investment Summit on Wednesday 6th November, organised by Destination Chesterfield and supported by We Are Spaces, Markham Vale and East Midlands Chamber. This year, the summit will focus on revitalising our town centres.
We would love your help in sharing this event with potential investors and key stakeholders in our town. Search #CIS24 to find the latest social media posts. Our business social media channels are on LinkedIn, Facebook and X. We’d love you to comment, like and share these to help increase our reach. You can also create your own posts and link to the Chesterfield Investment Summit page. Our photography library can be used to promote Chesterfield.
2. Share business support opportunities
We are passionate about helping local businesses to start and grow, whether that be providing events to engage with or showcasing funding and grants.
Please do take the time to share this page on your socials, webpages and e-marketing to encourage other local businesses to access the support they need: Business Support | Destination Chesterfield
Also, please do fill in the form if we can help you connect with the relevant business support.
3. Showcase Chesterfield business events
As demand grows for business events, we encourage you to help spread the word about all Chesterfield events. Find our business event posts by searching simultaneously for #ChesterfieldEvents and #ChesterfieldBusiness. Comment on our social media posts via our business LinkedIn, Facebook and X accounts to boost our reach. You can also create your own posts and link to the Chesterfield events website. Our photography library can be used to promote Chesterfield.
We are also working on a new business event section for the Chesterfield website to boost our marketing activities. As well as creating extra social media slots and testing LinkedIn newsletters to boost our reach.
4. Share experiences this summer in Chesterfield
The Summer in Chesterfield campaign celebrates our vibrant town and wider area with its many experiences to share. Search for #SummerInChesterfield to find the latest social media activities across our consumer Instagram, Facebook and X channels. Comment on our social media posts to boost the reach. You can also create your own posts and link to the Summer in Chesterfield website. Our photography library can be used to promote Chesterfield.
In addition, we are trialling a Tik Tok channel. As well as testing for the first short breaks marketing campaign.
5. Tell our town’s story through Chesterfield photography
Our photography library helps promote our town as a fantastic place to invest, work, live and visit. We thank all our Chesterfield Champions for volunteering their time to keep this updated regularly. Please do make use of the photography for non-commercial use. If there’s an image you’d like that you can’t see, please do ask as we’re likely to have something you can use to help showcase Chesterfield and North Derbyshire.
Future campaigns to promote Chesterfield
We plan to promote Chesterfield through the campaigns below. This preview information should help you to schedule time to support us. We will provide more detail on the above as we approach the campaign launch dates.
Take a look at what’s coming up:
1. Visit
- Short breaks in Chesterfield UKSPF (from Oct)
- Christmas in Chesterfield (from Nov)
- Events coming up in 2025 (Jan)
2. Work/live
- Business support (from Sept)
- Demystifying training and recruitment (from Sept)
- Supporting young talent into the world of work (from Sept)
- Made in Chesterfield and Careers Made in Chesterfield (Oct)
- Employability & Skills Conference – theme TBC (Feb)
- Apprentice Town (from Jan)
- National Careers Week (Mar)
3. Invest
- Start-up support (from Jan)
4. Celebrate
- Celebrate Chesterfield Conference – theme TBC (March)
5. Chesterfield Champions
- New Champion of the Week videos (from Sept)
- Manufacturing & Engineering spotlight (Oct)
- Property & Construction spotlight (Nov)
- Marketing, media and PR spotlight (Dec)